Lettering | Murals | Design
2019
Hudson Cafe, Delhi
I'm a letterer, mural painter, illustrator and graphic visualiser.
You can also call me an artist, my mum does so.
Work
Menu Designs
Cantino , Delhi
Cantino is a cafe-bar in Delhi. They required me to make a bar menu for them.
And the courageous illustrator in me decided to sketch out the bar drinks rather than use conventional pictures of the same.
All sketches were hand-drawn digitally.
The decision to hand draw these was taken because of the location of the cafe. It is located amongst a lot of other cafes who also offer a bar menu. This bar offers a different set of drinks, and their menu had to stand out. Didn't it?
Spezia Bistro, Delhi
Spezia Bistro is a lively cafe located in the vicinity of Delhi University. It is a colourful cafe with students always awaiting their favourite pizza.
Keeping in mind the audience of the cafe, I designed this colourful, beachy vibed menu for them.
A major challenge with their menu was the sheer length of it. They had a lot of different things to offer. And still wanted it to fit into two spreads. I used colours to demarcate the different items on the menu.
I also played around with a lot of different typography. They say you mustn't put a lot of different font styles on a single page. But in this menu, it simply added to the whiole design.
Gabru Pizza, Delhi
Gabru Pizza is a startup pizza delivery that serves Indianised versions of pizzas.
This works on a cold kitchen concept, which means it only does deliveries. Thus, their menu had to be a pamphlet they could add to their delivery bags.
I designed the logo for the brand as well.
For the menu, I teamed up with Avi Aggarwal for pictures.
Murals
Design Staple, Delhi
Design Staple is an architecture and interior design organisation. They had set up a new office and wanted to add a hand-painted mural on one of their walls.
This was the final design that went up on the wall. It was inspired by the earthy things the designers of this organisation prefer to use in their work.
Also, I had Ria, a NIFT Delhi student assist me in painting this. :)
Editorji, Delhi
Editor Ji is a news organisation. They were designing a new office for themselves with Studio Code.
I was hired to do a number of murals for them. Their logo being the first in the list.
A wall was also painted with line style mural, where different phone models were drawn. Ria assisted me here as well. :)
And since the Editorji platform is essentially based on algorithms, I also painted a chalkboard for them filled with the algorithms they use.
Clients photos are
the best
Good Vibes, Mumbai
This was done at a home. The house was shared by two sisters and they wanted some good vibes on their wall.
Thus came the words "Good Vibes Only". Since they wanted something positive and lively, it had to be flowers.
Chalkboard
Ricos, Delhi
Ricos had just undergone a renovation when I was commissioned to do their chalkboards.
They wanted some menu items on the boards.
Hudson Cafe, Delhi
This cafe wanted an attractive board at their entrance wall. It looked quite barren, and the best option we could think of was the cafe's name.
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Old Fox,
Norwood Heights
This was a new resort in Himachal, Araiya.
They wanted a board for their bar - Old Fox.
The digital sketch!
The final board!
Logos & Branding
Warmly
This is a crochet product brand. They wanted a classy yet warm look for their brand.
Thus, I stuck with black and white.
I designed their logo and their packaging - wrapping paper and tags.
Wrapping paper
Poshtick
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This was a startup when I designed labels for their packaging. I designed about 40 different labels for their products.
